Microsoft officially announced price increases on Thursday, impacting its Xbox hardware lineup, controllers, and select first-party software titles.
New Price Tags for Xbox Hardware
The update affects both the Xbox Series X and Xbox Series S models, with consumers expected to pay between $80 and $100 more per unit, depending on the specific console model.
Launched nearly five years ago at $299.99 for the Series S and $499.99 for the Series X, these consoles are now subject to new retail recommendations. Microsoft is advising retailers to adjust pricing to $379.99 for the entry-level Xbox Series S and $599.99 for the Xbox Series X.
Controllers and Games Also See Increases
Peripheral costs are also rising: the standard Xbox Wireless Controller now carries a price tag of $64.99, while the premium Elite Series 2 controllers have climbed to $149.99 and $199.99, respectively. Furthermore, Microsoft confirmed that starting this holiday season, select first-party games will retail for $79.99.
This strategic shift mirrors moves made by Nintendo, which also raised the standard pricing for its first-party games from $59.99 to $79.99 for titles launching on the upcoming Switch 2 console.
Understanding the Market Shift
While Microsoft provided limited details regarding the specific drivers behind these hikes, the company stated the decision was made following “careful consideration given market conditions and the rising cost of development.”
Industry analysts link these adjustments to the broader economic landscape, specifically the Trump administration’s implementation of steep tariffs on imported goods. These trade policies have similarly impacted Nintendo’s pricing strategy for accessories, even as the company maintains its $449.99 target for the Switch 2 console launch.
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